Even though most Charlotte County teens say they don’t use alcohol, they perceive that everyone else does. There is a driving force during adolescence to want to fit in with the norm, even if you don’t approve of the behavior.
 
Social norms theory suggests that if teens think that everyone is drinking, they will drink if faced with the opportunity, even if they are against the behavior. This is why DFCC insists on making sure teens, parents, and other adults know, most Charlotte County teens don’t drink.